
Shaka ‘MAKE IT MELT’ Exclusive Preview Collection
Shakastyles unveiled its new collection, ‘MELT’ Autumn/Winter 2024, which draws inspiration from heatwaves and Surrealism art, while also revealing the new identity of the fashion brand that has been a fixture in the Thai fashion industry for over two decades. The launch took place at the ‘MAKE IT MELT’ Exclusive Preview Collection event held at the Shaka Flagship Store, 1st Floor, ICONSIAM, on Friday, August 23, 2024.
Ms. Lalisanan Khamala, Managing Director of Y.M.F. International (Thai) Co., Ltd. and Founder of the Shaka brand, hosted the ‘MAKE IT MELT’ Exclusive Preview Collection. The event introduced the latest Autumn/Winter 2024 collection, inspired by heatwaves and Surrealism, and showcased the refreshed image of the Shaka brand. Mr. Chartree Tangha, Mr. Thanakorn Lertraweewong (designers from Shaka), and Ms. Supattanee Winitchaikul also participated in the event.
The collection launch was attended by celebrities and style influencers, including Ms. Tan- Satita Nantasrirat (influencer), Ms. Natty-Nantanat Thakadkul (YouTuber from GoyNattyDream Channel), and famous actresses Ms. Yam-Matira Tantiprasut and Ms. Belle-Kemisara Paladesh, who had an exclusive look at the new collection. Media representatives from leading magazines also attended the cocktail party in large numbers.